a NEW unique approach

Growth Loops™

Even luxury and premium brands must now generate content as if they were media companies.

Growth Loops™ is our proven system that connects social, paid media, and CRM into one compounding engine — consistently shifting 30–50% of bookings and buyer leads direct, while protecting brand equity.

Proven with leaders like Raffles, Marriott, and Clivedale.

we build the

eco system for you

Exploration → Demand Creation

Targeted paid media + search convert curiosity into direct inquiries and bookings — reducing OTA and broker dependence.

Discovery → Demand Capture

CRM, content, and social proof nurture relationships, build trust, and drive qualified sales conversations.

Community → Engagement & Validation

Retention flows, referrals, and repeat stays increase lifetime value and accelerate sell-through across the portfolio.

Loyalty → Compounding Revenue

Social is where your customers are. Spark curiosity and put your property on the radar of the right guests and buyers.

services

services

audit & Strategy
(set the vision)

The HJ Growth Audit analyses your current marketing ecosystem, uncovers the gaps and growth blockers, maps audience behaviours and establishes company openness to reform and transformations.

scale (optimise, Iterate & compound)

We create a fully operational growth system aligning content, paid media, and retention for long-term, measurable growth.

System architecture (Growth loop established)

We architect a bespoke growth system tailored to your brand, aligning strategy, creative, media, and retention into a compounding loop.

Creative, production & campaigns

We ideate and deliver high-performance Storytelling and content cycles designed to fuel the Loops and resonate across platforms.

Retention, Optimisation & nurture

We drive compounding growth through CRM campaigns, data insights, and continuous testing to refine every loop.

Performance Media Management & system build

Full-funnel paid media management across Meta, TikTok, Google and beyond, optimised for measurable ROI and scale.